John Lewis Christmas Ad

I can't understand why people make such a fuss about adverts! I haven't seen it- at some point I am bound to see it on TV. I already know what it is about having read about it in the paper. Mad!

Nope, sorry, don't like it. Too many questions kept popping into my head like where's his veggie patch, dog, children? Is she his granddaughter and the parents dumped him there because he was so horrible? How does he pick her out from the whole world zooming round? How did the balloons manage to float there?

If it hadn't been advertised as the John Lewis ad I'd never have noticed .... Or paid much attention to it.

I realise John Lewis teamed up with Age UK to raise the awareness of loneliness at Christmas, but I wasn't blown away by this year's ad. The old man is still alone at the end.

TBH I thought it was poor. I never watch TV adverts anyway but it would have me reaching for the remote if I did.

Why does the song have to be in an American accent? Isn't John Lewis a British firm? Surely we have a rich tradition of songs here that could be chosen from.

Very disappointed in their ad this year, I loved the penguin last year. Apparently it cost £1 million to make and they've spent another £6 million to have it shown at peak times on the television. They could surely have come up with something better

What did John Lewis charge for for the old man's Christmas Day delivery I wonder? DGD says, "A million quid".

Sorry jogginggirl, just seen that you'd mentioned the other thread already.

There's already a quite long thread about this ad which you can find here

Well, it is. But it's also, quite obviously, atake on a lonely old person, alone at Christmas. It's crass. Whether or not they intended it that way.

Oh I just thought it was supposed to be 'the man on the moon' !

sorry, feel very good

Who has dumped an old man on the moon? Outragous.

It's not going to make people who are on their own this festive season very good, is it?

And is this how we treat our old people, putting them on the moon? They have all year to come up with something and this was the best idea? I won't be buying from John Lewis this year.

I have two aged parents who do get lonely and leave me feeling guilty at times, this advert just makes the guilt worse.

very sad hope gs doesn't watch it! why do they have to make such sad adverts like that.

It`s lovely, so heart warming, but also very sad.

It is funny that the TV and news papers are so I interested in shop ads.

Something not right about commercialisation I.can't put my finger on. The ads are lovely but don't affect my buying.

I did love the penguin one last year or the year before.

Oops sorry - I've just seen this has been covered in TV/Radio ads etc.....

Love it! Brought a tear to the eye.