I remember things called transfers; they were brightly coloured pictures that you could transfer to another surface, using water (I think). Does anyone else remember these?
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Labelling cake tins or cutlery you have loaned.
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) would have files of them that you could leaf through and choose from. You could often use them more than once, though the transferred design would get weaker with repeated use, of course. Think I still have one or two in amongst my needlework bits and pieces.