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Co-op Ad

(16 Posts)
Ana Sun 21-Jul-13 20:39:51

Does anyone else think that the current Co-op ad featuring Andy Williams singing 'The Most Wonderful Time of the Year' doesn't strike the right note? I get the idea that summer is wonderful, but isn't that song usually associated with Chri another time of year? confused

Nelliemoser Sun 21-Jul-13 20:43:18

I agree with you. That is so much a C word Ii cannot think of it as anything else.

tanith Sun 21-Jul-13 20:44:02

I think that's the whole point Ana, if you notice Father Christmas appears at the end or at least someone resembling said person.. a wonderful time can be had at any time maybe?

Ana Sun 21-Jul-13 20:59:21

Oh! Never noticed that, tanith - even so...it's odd to my mind!

nanaej Sun 21-Jul-13 21:21:56

I think ana the message is that a warm, sunny summer can be as wonderful and magical as Christmas! It caught your attention which is the whole point of advertising! wink

Gorki Sun 21-Jul-13 21:29:58

I haven't seen it but maybe it is a subtle hint to start thinking about Christmas.

Ana Sun 21-Jul-13 22:18:26

I do realise that that was the point of the advert, nanaej, but as that song is so intrinsically associated with another time of year, I'm afraid it put me off, rather than made me want to buy the Co-op's BBQ offerings...smile

j08 Sun 21-Jul-13 22:29:32

I agree! Dreadful advert! here if anyone hasn't caught it

whatsgoingon Sun 21-Jul-13 22:34:24

Why didn't they choose 'Roll out those lazy hazy crazy days of summer '
Or`Summer time ' ( and the living is easy )
So much better than the song that have at the moment that reminds us at of ( the C word. )

Nelliemoser Sun 21-Jul-13 22:39:10

Whatsgoing. I think either of those would be so much better, particularly "Roll out".

merlotgran Sun 21-Jul-13 22:39:28

The first time I saw the advert I had the dratted tune in my head for hours. It's JULY for heaven's sake and it is NOT a summer ditty. angry

vampirequeen Sun 21-Jul-13 23:02:27

I like it....^now ducking for cover lol^

j08 Sun 21-Jul-13 23:06:06

I think they should change their advertising men.

j08 Sun 21-Jul-13 23:06:17

Or women! shock

petra Tue 23-Jul-13 14:25:55

Funny this should come up. I was only thinking yesterday: I wonder when the first ad. will be.

HildaW Tue 23-Jul-13 14:34:22

Yes Ana, it jarred with me too.