Living in a village with the nearest big town/city 15 miles away I do tend to buy, clearly defined items, like books CDS, DVDs online but when it comes to clothes I am much more selective. I buy trousers and jeans from Landsend because there dropped waist trousers are a good fit at waist level, I am quite short between waist and crutch and so many supposedly waist fitting trousers are a comfortable fit under the armpits for me, but that apart I have tried shopping online and almost every item of clothing I have ordered has gone back because it doesn't fit, the colour isn't as presented or the quality is poor or it just doesn't suit. The same with shoes I like to try them on, look in the mirror and buy them immediately. I get fed up with having to send things back all the time.
Where the net is ideal is all those odd things local shops do not stock, replacement butterfly clips for my earrings, organic skin care products because I have skin allergies and couldnt buy anything locally, a very long zip that I eventually sourced in the USA.
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but apart from the occasional small and independent "boutique" purchase, or impulse buy - I feel less and less inclination to actually buy in shops.