Marketing speak

For fun have a look at @motherland@ on Netflix. A Yummy Mummy there opens a 'store' not a shop she says called Hygge Tygge - hilarious.

I've just bought new cushions and am busy crocheting throws.

Apparently I'm hygging but without any artificial seasonal scents.

Pish! There's bothing creepy about saying "Embrace the seasonal hygge."

My dad obviously taught us well when he said "make yourself allergic to advertisements." Or, more prosaically: ignore them.

Which does not mean I don't sympathise with anyone worrying about keeping warm this winter. I have such worries myself, but projecting such worries onto everything is daft.

Let's face it all these companies want is for you to buy their product. Nothing wrong with that, they have to make a living.

What is wrong is the creepy, insincere concern that is just another marketing ploy. The virtue signalling that shows
that they do really care, has reached vomit inducing proportions.