Packaging matters to consumers. I was seeking a better brand of kibbled dog food and read the customer reviews of one product. Many if not most customers praised the box as being convenient for dispensing the kibble. I bought that kibbled dog food and will buy it again mainly because of quality and partly because of the convenient packaging.
Also, when buying milk I stipulate litre bottles as those are a comfortable weight and cheaper than pint bottles.
I would but tinned sardines more often if the tins were easier to open.
Good Morning Monday 19th October 2026
