From the JL TV ad.
I was queueing to pay for just a few things in Waitrose the other day, when a staff member started loading a stack of soft cuddly Edgars on to a stand right by the checkout.
Afraid to say I succumbed and bought one for Gds (3) for Christmas. He's rather into dragons at the moment. The woman behind me said he was ugly, and I suppose he is, but then he's a dragon and I don't think they're renowned for their beauty. In any case, there's loveable ugly and horrible ugly, isn't there?
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Not much of a saleswoman was she 
Don't think it was the sales woman who said it NannyJan.
I think your grandson will love him too Witzend ugly is very lovable
I think he's sweet, no one to buy one for so might buy him just for me
perhaps I should succumb to commercialism and buy one for myself DGD
I think the ad is absolutely lovely!
I will buy an Edgar if I see one in Waitrose. He can sit on the bookcase in the study.
You will regret it when the novelty's worn off and he's covered in dust. 
Out of stock everywhere.
I wasn't going to keep him so wouldn't have to dust him!
Now authors are complaining that Edgar is a plagiarism - JL has pinched their ideas and stories of dragons.
I never heard St George complaining when they wrote their books 
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