I'M ADNUMB

I don't believe it's Mog - see Mog pretender post. It's plainly an imposter trying to be Mog and not getting it quite right!

I enjoyed the Mog advertisement, though I doubt if it will persuade me to shop at Sainsbury's rather than my much closer supermarket. The animation is great and the story is fun for adults and children.

I saw the Mog advert last night. Really enjoyed it.

That's a brilliant ad. The only Christmas ad I have enjoyed this year. Thanks Lona.

I think the cat in it looks a bit weird; reckon they were inspired to do it because of the popularity of the recent Paddington film [reminded of some of the chaotic scenes in that]. When I was still working, one of my bosses and I decided our dream job would be to find obscure music to use in films or adverts. The 'Counting Stars' song works really well in the current Littlewoods ad..slowed down a bit it's got a beautiful melody [imo].

youtu.be/kuRn2S7iPNU
Here's the link to Mog, I think it's good.

I did see a brilliant tv ad the other night, apparently it's been voted the best of the Xmas ads on Twitter.
I've also read an article about it on Mail online just now.
It 's for Sainsburys and it's star is an accident prone cat called Mog.

Sshhh Roses - there may be an ad man snooping on here and we could could back to those short, simple, catchy ads! At least nowadays they can just wash over you.

We record and replay an awful lot these days just to avoid the ad break as they can be so long we forget what we're watching.

Here are a few more ( more jingles than anything)

You'll wonder where the yellow went .... ... ..... .... ..... ...

Hands that do dishes can feel soft as your face with ... .... .......

You'll feel a little lovelier each day with ....... ....... .....

My DH who is 11 years younger then me thought the answer to the first one was Steradent!

I think that trisheris right, if you don't pay rapt attention, you have no idea what is being advertised.All car ads just wash over me, couldn't tell you the make of car at all. Ads are more complex now, but the simple ads of the past made an impact, sometimes all you needed was the music or a bit of the jingle, Beanz Meanz.......

Persil washes.......
Don't forget the...... ...
Hoover beats as it sweeps as.... .....
Guiness is .... ..... .....
Your'e never alone .... . ....

I rest my case!

I used to sit down with my sons and deconstruct advertisements with them when they were early teens. They learnt to see through the 'story' in the ads to work out what the advertiser wanted them to think - and why.

I believe product placement used to be illegal but it obviously is no longer. The commercial TV companies can get the brand producers to pay for the placement, which of course they will. It must be priceless advertising if we see David Platt pour some Coco Pops for Max's breakfast - that's Coronation Street for those who don't know!

Did none of you see the piece on TV about advertising companies becoming worried about (this) attitude towards advertising.
They are looking more at product placement.

i'm another one who records programmes to watch later and then whizz through the ads. unless it's an ad i like of course - but they are few and far between.

the ads every a few years ago were more interesting and, like others, i don't think they're dull these days because i've got older!

as for the junk that the postman delivers, you can opt out of this by going to the royal mail's website. you have to look for it but when you've found it you can complete a form and, hey presto, in a few days you won't get the junk through your letterbox.

i opted out several years ago and my postman now knows not to put it through the letterbox - i told him that i was getting fed up with picking it up from my doormat and putting it straight in the bin.

thankfully i don't get ads on my internet browser - just a different picture each day which is good - i use "bing" and it's easy to find.

my local paper annoys me because of their ads - i have to wait ages for the page to load up as there are so many around the text. i enlarge the font so that the text fills the screen but, in the middle of every article, there's a video ad for something or other - fortunately i can specify in the "options" section of bing whether i want them to play automatically or whether i just want a still photo. if i've GOT to have ads then i'll put up with a still photo.

however there's no getting away from the ads on the radio if you listen to a commercial station as i do - apart from mentally tuning them out!

Is channel hoping when you change channels in the vain hope that something better is on

Yes Nina, I had forgotten, I also channel-hop during the ad breaks. I guess I do it automatically.

Add breaks are for channel hoping, aren't they?

I dont watch adverts, so my DH got the John Lewis ad up on his computer for me to watch, as people talk about it every year even on gransnet, so I thought I ought to know what people are talking about.

I like the John Lewis advert. It's sugary sweet but at least it's not the usual come and buy stuff sort of thing.

I'm not keen on the supermarket adverts esp LIDL's 'it's not just a Sunday dinner'. I don't like the happy family Christmas's because lets be honest how many people actually have that perfect day? Don't get me wrong I love Christmas but I've never had the TV ad perfect Christmas and I doubt anyone else has. The ads never show the tired/over excited/ fractious children, the frazzled over worked mother, the drunk father, the toys that need a degree in engineering and/or computing to put together or the host of other things that happen in real families.

I like ads that make me laugh like the Sly Stallone/Warburtons one but I get lost if the ad is too clever (usually the car ads) and I end up wondering what product was being advertised.

I hate the adverts too but the thing is if you watch something on I-player (or similar) you can't whizz through the ads so yes I do something else like the loo or putting the kettle on. I prefer to record and then I can just whizz through. As for anything that comes via the postie straight in the bin ( after removing any addresses of course).

Sometimes I watch them sometimes I don't, but even when i do watch them I'm not usually absolutely certain what they are advertising. In fact there are some you can watch and if you miss the last few seconds you will be totally unaware of what is being advertised. Some of them amuse me for a little while- the meerkats for example, but advertisers can't help overdoing something successful.

Much as most people dislike junk mail it should be remembered that the money earned from the contracts to deliver it is what helps keep the postal delivery service going. Without it postage costs would be even higher and daily deliveries may disappear. Mine goes straight into the recycling bin but it must be of use to some people otherwise companies would not continue to send it out.

I haven't seen the John Lewis ad yet so it shows how much commercial tv I watch and if I do I usually record it and whizz through ads.

The 'ads' that I hate are all the bits of paper that you get tucked in with magazines and as Luckygirl says all the rubbish that comes through the letter box. Yes, it all gets thrown straight in the bin as do all the charity gifts that I have not asked for.