How much would you pay for a pillow?

The ones at our holiday let are about £40 each.
They are probably better quality than the ones we have at home.

£80 to £100 each ( pure down )

The same as Marmin, from JL.

I buy the cheapest pillows on Amazon, £9.99 for a pack of 2. That's because we change them quite often.

Probably about £25 as I like to replace every so often .

Mine is £90. Firm Hungarian goose. Worth every penny.

I pay a bit more for the pillows we sleep on, as they’re used every night. Pillows for guests, whilst of reasonable quality, are usually cheaper.

I have pure silk pillows from Cuddledown. They are perfect for me, just the right firmness, stay cool and keep their shape. They cost £70 each.

The last pillows I bought were from Dunelm.
I think I need to spend a bit more and get a really nice one - my neck hurts in the morning - an orthopaedic pillow.
Recommendations welcome !